Peptides are very stable, so there’s no worries about degradation,” says Bradley. “And compared to retinol peptides are very well tolerated actually, because they’re naturally found in skin.” No7 scientist Dr Eleanor Bradley (John Nguyen/No7/PA) Consumer study. Users saw a reversal in appearance of dryness, Consumer study. Users saw a reversal in feel of lost elasticity. Consumer study. Users saw a reversal in uneven texture. Consumer study. Users saw a reversal in uneven tone From the first use of No7 Future Renew serum, skin looks brighter and feels less dry, renewed and firmer**

However, retinol is notorious for causing redness, irritation and flakiness – especially with sensitive skin – whereas peptides aren’t, nor does their potency dimish over time. What does this mean for our skin, in layman's terms? Healthier looking, more even, more glowing, smoother looking skin. Oh, and like I said, it can be tolerated by even the most sensitive of skin types. Does No7 Future Renew actually work? I don’t have any issue with the word ‘damage’ being used, because I know I’ve damaged my own skin over the years. I have some scarring from where I couldn’t leave a spot alone and ended up with a permanent red mark. I also know that I damaged skin on my forehead when I used a chemical exfoliant one day and the next ended up going and standing outside my house in midday sun and ended up with a burned stripe just below my hairline. It’s still visible nearly 10 years later. Saying my skin is damaged isn’t a pejorative, it’s just a realistic assessment of some issues I still can see, years after causing something to affect the condition of my skin.From the first use of No7 Future Renew serum, skin looks brighter and feels less dry, renewed and firmer † Now, let's get into the overall appearance of my skin since using No7 Future Renew. While I was using Future Renew, it was the best my skin has looked in years. I had a natural glow that wasn't greasy or oily-looking in any way. I also stretched out the time I usually leave between Botox appointment by two months—I just didn't feel as though my face needed any thing else. In short, I love it. REVERSE AND REPAIR: Proven to reverse visible signs of skin damage while you sleep, including uneven skin tone and texture, dry skin and lost elasticity. Over time, damage that has developed under the skin becomes increasingly visible –but with No7 Future Renew™ Damage Reversal Serum, you can give your skin a second chance.

The No7 Future Renew range has undergone the most extensive and diverse testing programme in No7’s history - 37 studies on over 4,200 people, including two clinical trials and 23 user trials. More than half (51%) of the total testing group had skin of colour.No7 is responsible for some seriously huge skincare moments. Remember the feral frenzy after a BBC Horizon documentary praised Protect & Perfect serum’s anti-ageing powers? So when the brand announces its “biggest ever science innovation” in the form of a new range “proven to reverse” lines, wrinkles and sagging, you know exactly what’s going to happen. No7 Future Renew and its super-peptide blend have been developed following 15 years of research and innovation using scientific methods and approaches that are more akin to medical research and rarely seen in cosmetic product development. The new peptide blend was developed using cutting edge British R&D across several fields of science and technology including advanced robotics, mathematical modelling, bioinformatics, machine learning, cell biology and cosmetic science. With the night cream, skin is moisturized for 72 hours***; 96% of women said they experienced a reversal in the feeling of skin dryness* It’s a bit like the technology used in hair bonding products, except that Future Renew gets your cells to do the repair themselves, aiming to lead to a reduction in the signs of ageing such as fine lines, skin tone and texture. No7 Future Renew Day Cream is proven to protect against UV and reverse visible signs of skin damage, such as the feeling of dryness and loss of elasticity.​ It contains SPF40 for damage prevention, No7’s new super peptide blend, an antioxidant blend, niacinamide, hyaluronic acid, vitamin C and rice proteins.​

Think of those jewellery-making sets from your childhood; the multitude of coloured beads are the amino acids and, strung together on a string, they form a peptide. You and your BFF could have the same set, but you’re probably never going to end up with identical designs. Fast-absorbing and non-greasy, this skin care serum has a lightweight texture and works well under makeup † No7 Future Renew™ Damage Reversal Eye Serum is clinically proven to reverse visible signs of skin damage in just 8 weeks* Fast-absorbing and non-greasy, this skin care serum has a lightweight texture and works well under makeup**Does that mean you have to wait for the crow’s feet and laughter lines to show up before you start using peptide skincare? However, let’s not get carried away here. Future Renew is not “Botox in a jar”, whatever any attention-seekers on TikTok may claim. That’s plainly ridiculous. Almost as odd as No7 trying only to talk about products reversing “damage signs”. (Come on No7, call it for what it is! I’m fully content with being in my 40s, but I want signs of ageing reversed, thank you very much.) Other key ingredients include niacinamide (to improve skin tone) vitamin C (to fight damaging free radicals), and hyaluronic acid (for hydration). Aqua (Water), C12-15 alkyl benzoate, Glycerin, Octocrylene, Ethylhexyl salicylate, Butyl methoxydibenzoylmethane, Dibutyl adipate, Bis-ethylhexyloxyphenol methoxyphenyl triazine, Methylene bis-benzotriazolyl tetramethylbutylphenol (nano), Polyglyceryl-6 Stearate, Propanediol, Ethylhexyl triazone, Tribehenin, Niacinamide, Aluminum starch octenylsuccinate, Ammonium acryloyldimethyltaurate/VP copolymer, Phenoxyethanol, Butyrospermum parkii (Shea) butter, Cetearyl alcohol, Tocopheryl acetate, Potassium cetyl phosphate, Decyl glucoside, Panthenol, Polysorbate 20, Caprylyl glycol, Caprylhydroxamic acid, Parfum (Fragrance), Xanthan gum, Sodium hyaluronate, Ethylhexylglycerin, Hydrolyzed rice protein, Propylene glycol, Dipropylene glycol, Ascorbyl glucoside, Polyglyceryl-6 behenate, Tetrasodium EDTA, Potassium hydroxide, T-butyl alcohol, Pentylene glycol, Sodium benzoate, Morus alba leaf extract, Palmitoyl tetrapeptide-94,Palmitoyl tetrapeptide-95. Consumer study. Users saw a reversal in appearance of dryness and uneven texture and the feel of lost firmness

Polysorbate 20, Caprylyl glycol, Ammonium acryloyldimethyltaurate/VP copolymer, Potassium hydroxide, Xanthan gum, Well, at a basic level, peptides act as signallers, sending messages to your skin cells to act on something—make more collagen or boost elastin production. The idea is that peptides encourage the skin to repair itself after damage has negatively affected it in terms of reduced collagen and elastin formation. SHIELD SKIN FROM UV: Formulated with SPF40 to help protect skin from future damage caused by UV light. This night cream helps reverse the appearance of uneven tone and texture, dry skin and lost elasticity. It deeply moisturises for up to 72 hours, and delivers instant results with more nourished, softer and smoother skin. In as little as one week, users reported their skin felt supple and texture more even. It contains No7’s new super peptide blend, as well as niacinamide, hyaluronic acid, vitamin C, mulberry and hydrolysed rice proteins.Although this new peptide technology is very exciting, it's not to say that the products themselves, complete with filler ingredients and everything else that make up a cosmetics product, can harness the same results the technology shows in vitro. Over 15 years of scientific research and expertise has gone into creating Pepticology™, a patent-pending peptide technology that powers the No7 Future Renew™ range. This cutting-edge technology works to support the skin’s natural self-repair process. Plus, initial research suggests the two “would work well together, so there’s no reason why you couldn’t use your peptides, and then use your retinol as well”.